Speaking of the origin of the festival, on May 19, 2001, Zhejiang Ninghai Xu Xiake Tourism Club issued a proposal to the society to set up a "China Tourism Day", suggesting the opening date of the first chapter of "Xu Xiake's Travel Notes" "Tourist to Tiantai Mountain" (May 19 Japan) was named China Tourism Day. Therefore, on March 30, 2011, the executive meeting of the State Council passed a resolution that May 19 is the "China Tourism Day" every year.
Since its establishment, every day, scenic spots around the world will launch various travel promotions for the public, and this year is no exception. Affected by the epidemic, citizens in some areas were unable to visit the scene in person. Major platforms have also launched exciting "cloud tourism" activities for this purpose, allowing users to enjoy the wonderful rivers and mountains of the motherland and enjoy a good life without leaving home.
The theme of the 12th "China Tourism Day" is "Experience Chinese Culture and Enjoy a Beautiful Journey", and the main venue is located in the ancient city of Pingyao, Jinzhong City, Shanxi Province. Wikipedia graphShanxi: Online "cloud dating", offline "recovery package"
As the main venue of this year's "China Tourism Day" event, on the opening day, tourists from all over the country can have a "cloud" appointment with the ancient city of Pingyao in Shanxi through the mobile client to experience the long-standing Jinzhong culture. Offline, cities and counties in Shanxi Province have also used their rich cultural and tourism resources to launch various preferential policies to boost market confidence.
It is reported that the Taiyuan Municipal Bureau of Culture and Tourism launched the "'5.19' Fun Travel - Splendid Taiyuan about 'Benefit'" travel strategy. For example, on May 19, Taiyuan Zoo launched a preferential activity for free entrance to the park; Mengshan Scenic Spot The first ticket is half-price, inviting the public to walk into Splendid Taiyuan and enjoy the festival benefits.
In Datong City, Yungang Grottoes Scenic Spot implements a half-price ticket preferential policy on the tourist day; Hengshan Scenic Area also offers half-price tickets to tourists; in Huayan Temple Scenic Area, tourists can buy tickets for half-price to visit the Liaojin Temple complex.
Linfen City has launched the first free ticket service for the city's A-level scenic spots. The ticket-free scenic spots include: Hukou Waterfall Scenic Spot on the Yellow River, Hongdong Big Sophora Tree Root-Seeking Ancestor Park Scenic Spot, Xiangning Yunqiu Mountain Scenic Spot, Ancient County Peony Cultural Tourism Scenic Spot, Xi County Xiaoxitian Scenic Area, Pengzhen Former Residence Memorial Hall, Baishan Mountain Mountain in Puxian County, Fenhe Cultural and Ecological Scenic Spot, Quwo Jin Kingdom Museum, etc.
In addition, the Jiezhou Guandi Temple Scenic Spot and Changping Guandi Family Temple Scenic Spot in Yuncheng also launched the preferential policy of "all tickets for the first road are free".
Cities and counties in Shanxi Province have introduced various preferential policies to boost market confidence.Zhejiang: Multi-city scenic spots launch "free travel for citizens"
In order to welcome the arrival of "5.19 China Tourism Day", many scenic spots in Zhejiang have launched discounts on tickets, free admission and other activities.
For example, some key scenic spots in Hangzhou launched free tickets or discounted tickets on May 19, and Hangzhou hotels such as Renhe Hotel Group, Hangzhou Huanglong Hotel, Xinqiao Hotel and other Hangzhou hotels launched special preferential cultural and tourism products in terms of accommodation and catering. Wait.
In Ningbo, citizens can enjoy discounted or free discounts on tickets for 50 scenic spots and cultural venues in the city by presenting their ID cards (or residence permits or temporary residence permits). Ningbo Fangte Oriental God Painting and Dongfang Yuxiao theme parks also launched 3,000 half-price tickets each through online ticketing channels.
In order to actively activate cultural tourism consumption, many key A-level scenic spots in Wenzhou, including Yandang Mountain and Nanxi River, are open to the public for free;
In addition to free tours and reduced-price tours, many scenic spots in Lishui City have also introduced tourism measures to help the elderly and the disabled. For example, tickets for Longquan Mountain Scenic Spot are half price for seniors over 60 years old (excluding cable cars and scenic spots); tickets for Yunhe Terraced Field Scenic Spot over 70 years old (including Hong Kong, Macao and Taiwan residents) are free with ID cards and old age certificates, and those with disability certificates are free.
A number of scenic spots in Zhejiang Province have launched "free tours for citizens" and online activities. Details can be found on the official WeChat account of the "Zhejiang Provincial Department of Culture and Tourism".Shaanxi: Issue 5,000 Cultural Tourism Benefit Cards to enhance the vitality of the tourism market
On the morning of "China Tourism Day", the first cultural tourist train "Three-Qin Four Seasons, Shaanxi by Train" jointly built by the Shaanxi Provincial Department of Culture and Tourism and Xi'an Railway Administration Group Company, started from Xi'an in front of the ruins of the Tang Daming Palace. Depart from the station and go directly to the event site at the foot of Huashan Mountain. The first batch of passengers will take the special train. While enjoying a comfortable experience, they will appreciate the green mountains and green waters along the way, and learn about the rich historical and humanistic stories of Dongfu.
In addition, in order to enhance the vitality of the tourism market and help the tourism market recover and develop, the Shaanxi Provincial Department of Culture and Tourism will also issue 5,000 Shaanxi Cultural Tourism Benefit Cards. There is a total of 200 yuan of subsidies for the people in the card, all of which are government subsidies. Each Shaanxi Cultural Tourism Huimin account has the opportunity to apply for a Huimin card after real-name registration. After successful receipt, tourists can directly purchase tickets for cultural performances and tourist attractions that enjoy subsidies for the people on the Shaanxi Cultural Tourism Huimin Platform.
It is reported that 5,000 Shaanxi Cultural Tourism Huimin Cards will be issued on the Shaanxi Cultural Tourism Huimin Platform from 10:00 on May 19. In addition, at 10:00 every day, the Shaanxi Cultural Tourism Huimin Platform will also update the special Huimin coupons for cultural performances and special discount coupons for tourist attractions.
More than 20 cultural and tourism units in Xi'an, including Bailuyuan Film and Television City, Yisushe Cultural District, Huaqing Palace, Huaxia Cultural Tourism Resort, Qinling National Botanical Garden, Kunming Chi·Qixi Park, Hanjing Emperor Yangling Museum, etc., provide 20 preferential benefits and offer free punch-in 9 points to meet the differentiated needs of tourists.Hainan: 11 online live broadcasts on the theme of Hainan tourism and culture
"Cloud" tourism, "cloud" shopping, and "cloud" exhibitions are the highlights of this year's "China Tourism Day" Hainan Branch. It is reported that Hainan will invite a number of tourism experts and anchors to display Hainan's rich cultural and tourism products in real-life through the method of "creative travel photography + travel live broadcast".
The Hainan branch will go to ten cities and counties including Wuzhishan, Wenchang, Qionghai, Sanya, Danzhou, Changjiang, Ding'an, Wanning and Haikou to conduct 11 online live broadcasts on the theme of Hainan tourism and culture. Among them, Dongfang City launched activities such as the colorful fun run FUN, the "fresh" hands-on picking festival to help farmers in early summer, and the Oriental "rhyme" inheritance skills Hainan and South Africa Heritage Handicraft Exhibition; Sanya City launched "Islanders play in Sanya" and many other rich tourism-themed activities; Danzhou City carries out Dongpo cultural-themed tourism activities to enhance tourists’ play experience.
During the period, Hainan will also hold a number of cultural and people-benefiting performances such as Qiongju Opera, Doll Opera, and Public Welfare Movies to the Countryside to enrich the spiritual and cultural life of citizens and tourists.
Through "creative travel photography + travel live broadcast", the rich cultural and tourism resources of Hainan are displayed in real scenes.Yunnan: 10,000 tour guides will take you on a "cloud tour" of colorful Yunnan
During May this year, excellent tour guides from various cities and cities in Yunnan Province will broadcast live broadcasts in local scenic spots through the official Douyin account of the Yunnan Provincial Department of Culture and Tourism, so that tourists from all over the country can “cloud tourism” without leaving home and enjoy Yunnan’s tourism. Mountain beauty, water beauty, cultural beauty.
According to the schedule, the first live broadcast was held at Puzhehei Scenic Area, Qiubei County, Wenshan Zhuang and Miao Autonomous Prefecture at 10:00 am on May 13. Through the mobile phone, users can enjoy the beautiful scenery of Puzhehei's water pastoral, lakes, peaks and forests. Tomorrow (May 20th), the tour guide will lead the audience to the characteristic district of the ancient town of the Dai people in Mangshi to experience the unique customs of the Dai people. After that, they will also go to the Zhaotong City Museum, the ancient town of Dayan in the ancient city of Lijiang, and the Dai Nationality Park in Xishuangbanna and other scenic spots. The live event will continue until May 28.
In addition to the live broadcast of "Ten Thousand Tour Guides Take You on Cloud Tourism", the Yunnan branch will also carry out the "Tourism Benefit Month" activities, "Million Tourists" online promotion activities, ethnic songs and dances and intangible cultural heritage cultural exhibitions and other activities with distinctive themes, Rich in content and various forms of tourism promotion and marketing and public welfare activities.
Yunnan launched the live broadcast event "Ten thousand tour guides take you on cloud tourism"."Twelve Hours in China", watch China in slow live broadcast
In order to welcome the 12th "China Tourism Day", Tongcheng Travel launched a 24-hour travel live broadcast in 12 travel destinations across the country with the concept of "China Twelve Hours". This cloud tourism live broadcast called "China in Slow Live" will present the natural scenery, history and culture of China in one day, hoping to awaken people's good expectations for life and travel during the epidemic.
It is reported that the live broadcast will be launched simultaneously from 0:00 on May 19 on the Tongcheng Travel WeChat video account, Tongcheng Travel official Weibo and the Douyin platform Tongcheng Travel Test Sleep Official Account. The camera will start with the night view of Jinghong City in Xishuangbanna, and take the audience to appreciate the bright starry sky of Jiabang terraced fields in southeastern Guizhou, followed by the sunrise over the sea at Haxian Island in Dalian, the pink morning mist at Qiandao Lake in Hangzhou, and the forests and waterfalls in Jiuzhaigou, Aba. At noon, viewers can "have lunch" with three giant panda families in Dujiangyan, Ya'an and Wolong in the live broadcast room. In the afternoon, viewers can explore the quiet paths of Mount Qingcheng in the live broadcast room, visit the Xiaotu Village campsite in Xuancheng, and watch the Hanging Temple on the cliffs of Hengshan Mountain in Beiyue. During the night time, the sunset in Furong Town in western Hunan and the lantern shadows in Lijiang Old Town will be staged one after another. The whole slow live broadcast will finally end in the Beijing night scene live broadcast.
Opening the live broadcast room at different time periods is like opening an "arbitrary door" to travel, and encountering 12 different scenery in one day.
Based on the concept of "Twelve Hours in China", Tongcheng Travel launched a 24-hour travel live broadcast in 12 travel destinations across the country."Youth Travel Notes", travel through five thousand years in one day
How to travel through 5000 years of Chinese civilization in one day? According to China Youth Daily, from 7:00 to 24:00 on May 19th, the official Weibo of @China Youth Daily will launch a 17-hour large-scale live program "Youth Travels", leading the audience to "travel" through the five thousand years of Chinese civilization. Traveling around the beautiful rivers and mountains of the motherland.
This large-scale live broadcast will take time as the axis, starting from Liangzhu 5,000 years ago, and going all the way to Taosi 4,000 years ago, Sanxingdui 3,000 years ago, Maoling 2,000 years ago, and Longmen Grottoes more than 1,000 years ago. Zhengding Giant Buddha Temple: Take the map as the surface, start from Ninghai, Zhejiang, the birthplace of China Tourism Day, and have an overview of Jinci Temple in Taiyuan, Anyue Stone Carvings in Ziyang, Huangshan Mountain, the birthplace of Hui culture, Yuyao, the hometown of Yangming, and the Hong Kong Palace Museum Culture Museum. At that time, Xu Xiake also set out from Ninghai, and started his voyage of thousands of miles.
From 7:00 to 24:00 on May 19, the official Weibo of @中国 Youth Daily will launch a 17-hour large-scale live program "Youth Travels", which will lead the audience to "travel" through the five thousand years of Chinese civilization.In addition, during the live broadcast, 3 special open classes will be launched: Xu Hong, who once presided over the archaeology of the Erlitou site, will talk about the relationship between Sanxingdui and Erlitou and other civilizations; teachers of the National Youth Jinggangshan Revolutionary Traditional Education Base will talk about "The Power of Faith"; There is "More than looking up! Space, here we come! ", "Hardcore Youth Takes You to Explore the Deep Sea "Metaverse"", "Hardcore Youth" takes you on a journey to the sea of stars.